Two documents.One operating foundation.
The Authority Audit is delivered as a professionally produced document pack: yours to keep, share with your leadership, present to your board, or archive as the strategic reference you return to as the system matures.
The strategic narrative: who you are in your category, why you're credible, and how you claim the space you don't yet occupy.
The Authority Blueprint
Your Authority Blueprint is a complete strategic document, structured across ten chapters. From Executive Summary to Seasonality Highlights. Every chapter delivers a working strategic asset, not a slide of recommendations.
The operational layer. The Blueprint defines what to say. The ICPs define exactly who to say it to, why they'll care, and what objections to expect.
Your ICP Profiles
We build your Ideal Customer Profiles across 15 operational data points, from Deep Pain Analysis to Negative Qualifiers. Each profile is a strategic document, yours to act on whether you activate the full system or not.
Important:What the Audit is not.
The Audit defines your strategic foundation and the types of accounts that fit it, with illustrative example companies. It does not produce your prospect list. The named, qualified list of 30 to 200 specific accounts, and the decision-makers inside each, is generated by Account Intelligence™ as part of Authority OS™.
- The strategy
- The Blueprint
- 2–5 ICP profiles
- Example companies
- The named accounts
- The decision-makers
- Knowledge Graph enrichment
- Precision Strikes
Two weeks. Three working sessions.One delivered foundation.
Two structured working sessions with your leadership, typically 90 minutes each. Your go-to-market, your wins and losses, your competitive landscape.
We analyse your market, model your decision-maker landscape, develop the 2–5 ICPs, and construct the full Blueprint, with Authority OS™ behind us.
A 90-minute walkthrough of the draft. We refine the tone, sharpen the claims, and ensure every line is one you can defend.
Final document pack delivered. Authority Blueprint and ICP profiles, professionally produced. Yours to keep.
€9,500. Two weeks.Yours regardless.
A fixed-price engagement, payable on signature. If you proceed to activate the full system on the foundation the Audit creates, the Audit remains yours. There is no double-charge.
Inquire about an Audit- Two leadership discovery sessions
- Full Authority Blueprint document
- 2 to 5 ICP profiles with playbooks
- Calibration session with your leadership
- Professionally produced pack on day 14
- The named prospect list (30–200 accounts)
- Decision-makers with contact data
- Knowledge Graph enrichment & triggers
- Precision Strikes & ongoing execution
The fit.Built for leaders who know where they're going.
- You sell into enterprise or premium mid-market where individual deals justify long-term positioning
- Your buyers decide across multiple meetings, often spanning quarters
- You have substantive expertise underrepresented in your category's public conversation
- You suspect competitors are winning deals you should be winning, and the difference is visibility, not product
You're looking for tactical help: a campaign, a website refresh, a content burst. We don't run those engagements, and we won't pretend otherwise.